Sounds simple, right? But it can be complicated. That’s where we come in to help you out. We connect your organization’s unique attributes to your competition’s weakness to your audience’s needs to reach your goals.

We help you change the conversation in your category so that you own it.

Instead of selling a commodity, you’re providing value. Instead of marketing a service, you’re demonstrating benefits. That makes your organization different and better. And it makes your audience different and better. People love companies that make them feel different and better.


It all starts with smarts. From market segmentation and competitive analysis, to customer perceptions and industry insights, our research process uncovers your unique place in the market.

Advertising & Design

From packaging, print ads and collateral, to posters, logos and media buying, we bring the brand position to life so you can connect with your customers.

Public Relations

Our PR team looks for ways to build your brand through earned media, making you an expert voice in your industry.


What makes your brand tick? We’ll find out by connecting the dots from your brand’s unique attributes to your audience’s needs. Then, we change the conversation in the category so you own it.


Traditional advertising is just the start. We can also make your brand work hard online with web design and development, blogging, e-blasts, enews, surveys and more.

Bonus Things

Oftentimes when we work on a brand we come up with an idea that doesn’t fit neatly into a category—a unique contest, tradeshow giveaway, promotion or fundraising idea. It’s just a little something extra our clients love. (And we do, too.)


We call our clients partners because they are. Really.


And now a word from our client partners.

Let's Work Together

“Red Dot is incisive, original, refreshing and right on the money. A strategic partner of ours recently commented, 'We're salivating over your marketing materials.' Love that! Thank you Red Dot.”

Dianna Anderson — Cylient

“Red Dot’s reputation for quality, integrity, and meeting budget and schedule goals are what brought me to them, and they have never disappointed! Even though they are a smaller agency, they have provided the big agency level of services available and team expertise, but with the personal, small business touch. I would recommend Red Dot to anyone that is in need of a trusted agency partner!”

Lisa Gran — Splashlight Solutions

“What I admire most about the Red Dot team is how they work to truly understand our company, our culture and our customers, then use this information to drive results. Their efforts have helped contribute to an increase in our business-to-business leads, and ultimately sales.”

Erin Koester — Van Meter Inc.

“Thanks to Red Dot's rebrand, UIG is breaking free of our competition and developing more effective ways to speak to our customers.”

Eddie Mauro — UIG

“Red Dot sat down with our Marketing Director and our team to get a solid idea of who we are and the ins-and-outs of our unique business model. We walked away with a new sense of pride in our business and a shiny new look. We couldn’t be happier with our experience with their entire company.”

Carey Hansen — Greek House Chefs