Youth & Shelter Services has been serving kids, teens and young adults for 40 years. During that time, their programs expanded so much that their name no longer encompassed their offerings. When an organization evolves, their brand must, too.
More than a shelter for youth, YSS is now Youth Standing Strong. This brand refresh takes the focus away from services and puts the light on the youth they’re helping. Positive, powerful and hopeful, the video shows that all children have potential and YSS can help them unleash it.