The Members Group
10.26.2011
The Members Group provides customized credit, debit, ATM and prepaid solutions to financial institutions across the country, so people like us don’t need to carry cash. They had a toehold in the category, but wanted to take their business further, so they came to Red Dot. Working together, we developed a visual identity and tone that set the brand apart. Then we got the word out with a corporate brochure, collateral materials, print ads, and a lead generation campaign. The efforts were successful and their toehold in the marketplace turned into a leadership stance.

corporate brochure

'card' ad campaign

brand ad

'atira' card designs

'atira gift card' direct mail campaign